Earth Inc.

Buy the Artist.
Not the Hype.

Authenticated
ART-2026-00042
Provenance verified on-chain. ENORA eight-layer standard.

Financial infrastructure for African contemporary art as an alternative asset class. Every work authenticated to ENORA. Chain integrity guaranteed.

Our Position
The African art market is a $2.8 billion opportunity held hostage by opacity.

Forgeries account for an estimated 40% of works at auction. Provenance is recorded on paper, in private databases, or not at all. Collectors have no trusted way to verify what they're buying. Artists have no infrastructure to protect their legacy or monetise at fair value.

The incumbents (Christie's, Sotheby's, and the regional auction houses) have no incentive to fix this. Opacity is profitable for them.

01
No Standard

Authentication processes vary wildly. No universal protocol. No chain of custody.

02
No Infrastructure

African contemporary art lacks the financial rails that allow it to perform as an asset.

03
No Trust Layer

Diaspora collectors in London, New York, and Dubai have no trusted marketplace to buy from.

04
No Exit

Collectors can't liquidate. Artists can't fractionalise. The market is illiquid by design.

Three products. One protocol. Every transaction verified.

Earth Inc. is not a gallery. We are financial infrastructure. Every product we build derives its authority from ENORA and the immutable provenance ledger.

01
Curated Marketplace

Primary sales of authenticated works. Every listing includes full provenance trail, COA serial, and authentication report.

02
Provenance-as-a-Service

B2B API for galleries, insurers, auction houses, and lenders. $149/mo Starter · $499/mo Pro.

03
Fractional Ownership

Co-ownership tiers: Explorer / Collector / Patron. Democratise access to blue-chip African contemporary art.

04
Artist Studio

Portfolio management, royalty tracking, secondary sale alerts, and identity verification for every registered artist.

Built for collectors who demand rigour, not just beauty.

Whether you are in Lagos, London, New York, or Accra, collecting for the first time or expanding a portfolio, Earth Inc. gives you the infrastructure to buy African art with confidence. Verified provenance. Authenticated works. A market you can finally trust.

01
The Discerning Collector

Collectors who research before they buy. You want verified provenance, authenticated works, and documentation that holds up wherever you are in the world.

02
Galleries and Dealers

African galleries and international dealers who need the PaaS infrastructure to issue credible COAs, clear Art Loss Register checks, and access institutional grade buyers.

03
Institutions and Lenders

Auction houses, fine art insurers, and art-backed lenders who need an independent standardised provenance layer for risk underwriting and collateral verification.

04
Wealth Advisors

HNWI advisors building alternative asset allocations who need authentication documentation, appraisal packs, and custody monitoring for client portfolios.

05
Registered Artists

KYC-verified creators who want fair pricing, transparent provenance, and a direct relationship with collectors.

The Process

How it Works

01
Artist Registry

Every artist completes KYC verification — identity, portfolio, and studio visit — before any artwork enters the authentication pipeline.

02
Rigorous Authentication

Every work passes Earth Inc.'s proprietary ENORA standard: automated checks, physical inspection, and expert review. No exceptions.

03
Immutable COA

Certificate of Authenticity issued on-chain. The provenance ledger is append-only. Not even admins can alter a past event.

04
Trade Freely

Buy, transfer, or fractionalise with verified provenance following every transaction. Every sale, loan, and transfer recorded forever.

Collector Intel · Members Only

Market intelligence for the informed collector.

Access Intel
01
Market Intelligence
African Contemporary at Christie's London: Q1 2026 Results
Total sales volume reached $42.3m, up 18% year-on-year. Works authenticated to a verifiable standard commanded a 34% premium over unverified lots.
Members Only
02
Artist Spotlight
Amoako Boafo: Secondary Market Momentum Continues
Three works exceeded estimate by 2× at Sotheby's New York. Collector demand from UAE-based buyers now accounts for 28% of secondary volume.
Members Only
03
Regulatory Watch
UK HMRC: Art as Alternative Asset, New Reporting Rules
From April 2026, works valued above £50,000 require provenance documentation for CGT purposes. Earth Inc. COA is recognised as qualifying evidence.
Members Only

Join the waitlist to unlock weekly Collector Intel: auction results, artist momentum signals, provenance alerts, and diaspora market movement. First 50 spots only.

Join Waitlist
Join the Waitlist

The inner circle fills fast.

Create an Early Access account to explore what we're building before it's public, and be first in line for the benefits that come with it.

01Weekly Collector Intel: market reports, artist trajectories, auction signals, and authentication alerts delivered every Saturday.
02First access to exclusive deals before they go public. The first 50 collectors get priority on every new work.
03The first 50 collectors to create an early account receive a discounted deal when the app launches, alongside founding member pricing on our collector tools.
04A private collector community. Direct lines to authentication experts and fellow serious collectors in Lagos, London, New York, and Dubai.
Create an Early Account →

Spots are limited to the first 50 founding collectors. Takes less than a minute.